Principles of Advertising: Introduction to Animation, Multimedia

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This course serves as an introduction to animation, multimedia, and advertising design. Students will be introduced to Adobe Illustrator and After Effects in order to complete the class.

Certification is not required to complete this class.

This class will include advertising principles and procedures, as well as the handling of basic tools and equipment to develop technical skills and artistic confidence. Students will focus on the development of a design concept from thumbnails and roughs to final marker/computer development. An emphasis will be put on typography and client presentation. Students will also be introduced to creative problem-solving skills, refining those skills through analyzing design problems, developing distinctive concept statements, and then creating and refining designs that demonstrate that concept. Students will be introduced to the production and publishing of digital media and to the digital world of multimedia. Students will create slideshows, presentations, web designs, graphics, and animations.

Unit 6 Motion Graphics

Enrolled: 2 students
Duration: 10 hours
Lectures: 20
Video: 9 hours
Level: Sophomore
Principles of Advertising: Introduction to Animation, Multimedia
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