L2: Graphic Design II: Layout, Production & Prepress

Enrolled: 0 students
Lectures: 21

Unit 1 Photoshop Review

1
Photoshop Review
2
1. Preparing Images
45

Unit 2 Branding Concepts

1
1. Branding Concepts 101
45

What do you have to do to SELL your brand?

2
2. Understanding Typography
45

Unit 3 Standards and Constraints

1
1. Standards & Constraints
45
2
2. Parts of a Book, Magazine or Catalog
45
3
How to create vector artwork
4
3. Book Cover and Inside Page Creation

Unit 4 Food Trucks & Menus

1
Food Truck Industry Marketing and Menu Writing

Unit 5 Print Production

1
1. Print Production with Spot Colors
45m
2
2. Print Production & Color Separations
45m
3
3. Printing Costs & Understanding Color Books

Unit 6 Infographics

1
1. Research & Learn About Infographics
45m
2
2. How to Create an Infographic
45
3
3. Creating a Infographic
45m

Unit 7 Artist Trading Cards

1
1. ATC History & Marketing Trends
45m
2
2. ATC Planning
3
3. ATC Digital Concept Template
4
4. ATC Final Artwork

Unit 8 Print Marketing & Final Exam

1
Print Marketing Material Final Exam
45m

A style guide is a document that references how your brand should be handled and look in various media such as online, in print and broadcast, focusing on the:

  • Visual

  • Grammar

  • Tone

  • Word usage

  • Point of view

 

Put another way, your brand style guide will be the be all, end all of how anyone handling your brand should treat it when publishing content for your brand on the web or in print.

2
3 Final Exam Rubric
L2: Graphic Design II: Layout, Production & Prepress