Unit 2 Intro to Typography Design

Lesson 1: Typography Design Principles

Good typography is imperative to any situation where you want to transmit an idea to another person via text — such as a website, blog post, magazine ad, interface, billboard, or newsletter.

There are three basic kinds of typefaces: serif, sans-serif, and decorative.

When making any design, asking yourself these three questions will help you recall the aforementioned guidelines and principles:

  • Is my text readable?
  • Is my styling consistent?
  • Does my styling use contrast?